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Some campaigns that are always in the back of my head.

Some campaigns that are always in the back of my head.

Some campaigns that are always in the back of my head.

Some campaigns that are always in the back of my mind.

This is work that has made me jealous, and will be the stuff I consistently bring up to anyone who wants to listen to me blab about ads. 

Questions I ask myself when working on a strategy...

...or just want to have a moment of existential crisis.

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Check out the full list of questions here

s/o to Alex Morris for this, and his Substack Strat_Scraps.

And the scene that best reflects what goes on in my brain when doing what I do...

If you've already seen my work, then you know that this internal madness can lead to some pretty good stuff every once in a while.  

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